Commercialization: Page 5


  • President Biden signs the Inflation Reduction Act surrounded by members of congress and backed by American flags in the White House.
    Image attribution tooltip
    Drew Angerer via Getty Images
    Image attribution tooltip

    3 ways pharma can prep for Biden’s sweeping drug pricing policies

    Now that Medicare will be able to negotiate drug prices under the Inflation Reduction Act, the industry can expect to see some changes. Here are some tips on how to navigate the changing tide.

    By Karissa Waddick • Aug. 18, 2022
  • Teresa Bitetti Takeda Oncology
    Image attribution tooltip
    Diego Camargo/PharmaVoice
    Image attribution tooltip
    Podcast

    Woman of the Week: Takeda Oncology’s Teresa Bitetti

    Upon joining Takeda Pharmaceuticals as president of the global oncology unit, Teresa Bitetti had two important goals: to transform the business and create greater synergies between commercial and R&D operations.

    By Aug. 17, 2022
  • Image attribution tooltip
    Sarah Silbiger via Getty Images
    Image attribution tooltip

    The FDA is mulling an OTC approval for a birth control. Will politics factor in?

    Analysts are watching how cultural and political debates around reproductive rights may impact HRA Pharma's OTC birth control application.

    By Karissa Waddick • Aug. 15, 2022
  • ARLINGTON, VA - JUNE 05: Recently laid off worker Lyn Talent receives a free Botox injection during an event called the "The Botox Bailout."
    Image attribution tooltip
    Win McNamee/Staff via Getty Images
    Image attribution tooltip

    Despite AbbVie’s Botox prowess, underdog Galderma has leveraged soft skills to succeed in aesthetics

    Galderma may not have the biggest name in aesthetics, but as the sector grows past pandemic lows, the company is relying on its people to build a loyal customer base.

    By Aug. 11, 2022
  • cell therapy infusion
    Image attribution tooltip
    Stock via Getty Images
    Image attribution tooltip

    4 ways to nail the launch of your cell therapy

    A consultant’s view on how pharma companies should approach patient experience challenges when rolling out an autologous cell therapy.

    By Aug. 10, 2022
  • A hand picks a blue figurine out of rows of similar wooden figurines.
    Image attribution tooltip
    Ivan Balvan via Getty Images
    Image attribution tooltip
    Making Moves

    Editas, Real Chemistry and Compass blaze new trails with pivotal C-suite hires

    How these latest executive personnel changes are impacting the industry. 

    By Karissa Waddick • Aug. 3, 2022
  • Catherine Owen
    Image attribution tooltip

    Permission granted by Catherine Owen.

    Image attribution tooltip
    Q&A

    A glimpse inside Bristol Myers Squibb’s integration with Celgene

    Catherine Owen, senior vice president of major markets, discusses the hurdles — and successes — of bringing the two ‘powerhouses’ together.

    By Aug. 1, 2022
  • John LaMattina
    Image attribution tooltip

    Permission granted by John LaMattina

    Image attribution tooltip

    Pfizer's former R&D head takes on drug pricing misconceptions in new book

    John LaMattina has something to say about the industry — and he hopes patients are listening.

    By July 19, 2022
  • A person holds a magnet pointed at multi-colored wooden figures of people sitting on dark wood-grain table.
    Image attribution tooltip
    iStock via Getty Images
    Image attribution tooltip
    Making Moves

    Making moves: Agios, BeiGene, Biocom California and more announce new key hires

    The latest executive personnel changes from around the industry.

    By Karissa Waddick • July 18, 2022
  • gene therapy
    Image attribution tooltip
    Stock via Getty Images
    Image attribution tooltip
    Q&A // First 90 Days

    Anjarium Biosciences’ CEO on its next-gen gene therapies

    Stephen Yoo aims to build on the buzz around the company’s leading-edge gene therapy tech.

    By Kim Ribbink • July 15, 2022
  • A black stethoscope rests diagonally on a rainbow flag background.
    Image attribution tooltip
    Sasirin Pamai via Getty Images
    Image attribution tooltip
    Q&A

    Janssen extends LGBTQ mental health outreach beyond Pride Month

    The pharma giant’s ‘Depression looks like me’ campaign assembles a ‘one stop shop’ of resources to help combat high rates of severe depression in the LGBTQ community.

    By Karissa Waddick • July 14, 2022
  • Image attribution tooltip
    Diego Camargo/PharmaVoice
    Image attribution tooltip
    Podcast

    Woman of the Week: Kura Oncology's Kirsten Flowers

    How the chief commercial and corporate strategy officer is embracing a ‘full-cup’ philosophy to build a better leadership toolbox.

    By July 13, 2022
  • Two packets of pills and a vaccine vials sit atop a blue surgical mask.
    Image attribution tooltip
    Anna Kim via Getty Images
    Image attribution tooltip
    Q&A

    COVID won't evolve to become 'less deadly' — and RedHill is prepping for the long haul

    RedHill Biopharma’s chief operating officer, Guy Goldberg, says the company’s oral COVID-19 therapy could still be needed on a global scale.

    By Kim Ribbink • July 12, 2022
  • A patient holds a bottle of ointment and applies it to their hand.
    Image attribution tooltip
    Marina Vol via Getty Images
    Image attribution tooltip

    Behind the new topical treatment set to disrupt the psoriasis market

    Phil Brown, Dermavant’s chief medical officer, discusses VTAMA — the first topical cream approved for psoriasis in 25 years.

    By Kelly Bilodeau • July 11, 2022
  • Image attribution tooltip
    Stock via Getty Images
    Image attribution tooltip
    Q&A

    The CEO of Dr. Reddy's N. America is using 'controlled explosions' to keep the generics giant growing

    Marc Kikuchi weighs in on the company’s plans to pump up its pipeline and sales in the coming years.

    By July 7, 2022
  • Image attribution tooltip
    Diego Camargo/PharmaVoice
    Image attribution tooltip
    Podcast

    Woman of the Week: CinCor Pharma's Terry Coelho

    From M&Ms to biotech, the chief financial officer's sweet tooth for taking risks is paying off. 

    By July 6, 2022
  • Geometric illustration of multi-colored human figures
    Image attribution tooltip
    iStock via Getty Images
    Image attribution tooltip

    Pharma companies take a fresh approach to inclusion in new DTC ads

    AstraZeneca and Amgen are emphasizing diversity and authenticity in campaigns for lupus and severe asthma therapies.

    By Karissa Waddick • July 5, 2022
  • Image attribution tooltip
    Diego Camargo/PharmaVoice
    Image attribution tooltip
    Podcast

    Woman of the Week: Novartis' Marie-France Tschudin

    How the chief commercial officer and president of innovative medicines international plans to fuel growth and productivity at the company.

    By June 29, 2022
  • Oral contraceptive pill on pharmacy counter with colorful pills strips background.
    Image attribution tooltip
    iStock via Getty Images
    Image attribution tooltip

    With abortion access restricted across the U.S., a new diagnostic aims to eliminate birth control's pain points

    The hormonal and genetic test developed by Adyn is designed to predict and prevent adverse birth control side effects.

    By Karissa Waddick • June 28, 2022
  • Stock Market trading charts on display.
    Image attribution tooltip
    iStock via Getty Images
    Image attribution tooltip

    A myriad of blows: Who's getting hit the hardest by the economy's troubles

    The downturn shows few signs of hurting large pharma, but small biotechs and generics makers could face a credit crunch.

    By Kim Ribbink • June 27, 2022
  • Image attribution tooltip
    Drew Angerer / Staff via Getty Images
    Image attribution tooltip

    TikTok tutorial: How pharma can embrace the video platform's educational potential

    Ogilvy Health’s director of social strategy, Katie Ferrigno, busts myths and provides tips on how biopharmas can take advantage of TikTok’s unique features to connect with patients.

    By Karissa Waddick • June 15, 2022
  • Medicare enrollment form and money.
    Image attribution tooltip
    iStock via Getty Images
    Image attribution tooltip

    Aduhelm's Medicare woes leave questions about lofty premiums

    A single drug’s effect on the premiums that Medicare beneficiaries pay is raising questions about how these levels are set and what factors play a part.

    By Kelly Bilodeau • June 2, 2022
  • Avak Kahvejian
    Image attribution tooltip

    Permission granted by Flagship Pioneering/Avak Kahvejian.

    Image attribution tooltip
    Profile

    Flagship's creative approach to finding the next big idea in biopharma

    Avak Kahvejian, partner at Flagship Pioneering, a company that conceives, creates and launches bioplatform companies like Moderna, discusses its latest venture, ProFound Therapeutics.

    By Alexandra Pecci • June 1, 2022
  • UNITED STATES - CIRCA 1950s: Interior of Drug Store.
    Image attribution tooltip
    George Marks via Getty Images
    Image attribution tooltip

    PBMs under fire for drug prices defend their worth

    A new Senate bill is putting PBMs in the crosshairs of lawmakers — but they argue that they're more than just middlemen.

    By May 26, 2022
  • Dozens of orange prescription bottles with white caps and labels layered in a jumple.
    Image attribution tooltip
    iStock via Getty Images
    Image attribution tooltip
    Q&A

    Ironwood Pharmaceuticals is charting a course to become a giant in GI

    Ironwood’s CEO, Tom McCourt, discusses the company’s strategy for leveling up in the GI market. 

    By Karissa Waddick • May 19, 2022